Email marketing platforms often feel like they were built for coders—not agencies or marketers who just want to automate smart campaigns fast. That’s where Encharge shines. Now back on AppSumo as a Plus Exclusive, Encharge offers a visual, drag-and-drop experience to build powerful automations, segment audiences, and send unlimited emails—starting at just $99 for lifetime access.
So how does it stack up against major players like Mailchimp or ActiveCampaign?
Key Features and Benefits
Encharge is built around ease-of-use and flexibility. The drag-and-drop flow builder lets users create everything from simple welcome sequences to complex customer journeys—without any code. Emails are designed using a clean, responsive builder with customizable templates.
Its segmentation engine is where it gets serious—syncing live user data from your CRM, website, or billing tools, and enabling behavior-based targeting that delivers personalized messages at exactly the right time.
On top of automation flows, Encharge allows for email broadcasts, A/B testing, and audience tagging, while supporting over 40+ native and third-party integrations including Calendly, Stripe, Zapier, and Make. Sub-accounts are also available in higher tiers—making it ideal for agencies managing multiple clients.
User Feedback and Community Reaction
With a stellar 4.96-star rating from 287 reviews, Encharge is clearly impressing users—especially those coming from more complex tools. Many praise the platform for its intuitive interface, generous limits, and highly visual workflow setup, noting that it drastically reduces the time needed to launch new campaigns.
That said, legacy users from the 2021 deal did express some concerns over missing integrations (like HubSpot and Segment), and limitations in features such as WooCommerce support, which is only available in Tier 6. To their credit, the new owners (former Encharge users themselves) have been transparent about what’s included and what isn’t—offering unlock options for long-time buyers and shipping long-promised features within months.
Is Encharge Worth It?
If you’re looking for a marketing automation tool that feels modern, visual, and scalable without monthly costs, Encharge delivers a lot of bang for your buck. Whether you're a solo founder, SaaS startup, or a full-fledged agency, its starting price of $99 for lifetime access is hard to beat.
Just be aware that some advanced integrations are excluded, and you'll need Tier 6 if WooCommerce is critical to your workflow.
📧 Want to put your email marketing on autopilot—without the complexity?
Get Encharge’s lifetime deal on AppSumo (Plus Exclusive) starting at $99 and start building smarter campaigns with zero coding.
