Closely Review: LinkedIn and Email Automation Platform

In today's competitive B2B landscape, effective lead generation and outreach are essential for business growth. Closely, currently available on AppSumo for $69 (88% off the regular $590 price), offers a comprehensive solution that combines LinkedIn automation, email campaigns, and a B2B database in one platform.

Key Features and Benefits

Closely enables users to launch automated LinkedIn campaigns to expand their network and nurture existing connections. The platform allows importing leads from various sources including CSV files, LinkedIn Search, and Sales Navigator. Users can personalize their outreach with custom connection messages, follow-up sequences, and engagement actions like profile views and skill endorsements.

The platform's enhanced campaign analytics provide detailed insights with over 20 key metrics, helping users track prospect engagement and campaign performance. For email outreach, Closely integrates with Gmail and Outlook, offering customizable sending schedules and variable use in subject lines.

One standout feature is the built-in email validator that helps clean lead lists, improving campaign performance and sender reputation. Additionally, the Lead Finder feature taps into a database of over 100 million contacts, allowing users to create targeted prospect lists using filters like location, industry, and job title.

User Experience and Reviews

Closely has received praise from many users for its efficient lead generation capabilities, seamless integration of LinkedIn and email automation, and user-friendly interface. The platform's all-in-one dashboard makes it easier to monitor LinkedIn discussions, segment audiences, and launch campaigns without switching between multiple tools.

However, public reviews reveal some important considerations for potential buyers. Several users have reported issues with LinkedIn account restrictions despite following recommended precautions. In December 2024, LinkedIn rolled out updates that affected automation platforms industry-wide, leading to a temporary spike in account restrictions.

The Closely team has responded to these challenges by adapting to LinkedIn's new requirements and creating a LinkedIn Safety Guide for 2025. According to the founder, the situation has stabilized, with users no longer facing these issues when operating within safe limits.

Some users have also noted that certain features, like the LinkedIn scraper, don't function as advertised. One reviewer found that the tool doesn't actively scrape LinkedIn but instead relies on its own database to provide contact information.

Is Closely Worth It?

For marketing agencies, recruiters, and sales managers looking to streamline their outreach efforts, Closely offers significant value at its current AppSumo price point. The platform combines multiple tools into one cohesive system, potentially replacing several standalone solutions.

However, users should approach LinkedIn automation with caution, following best practices to avoid account restrictions. The platform works best when used conservatively, with manual oversight of automated processes.

Grab Closely lifetime deal on AppSumo today and transform your lead generation and outreach strategy with Closely's comprehensive toolkit. With a 60-day money-back guarantee and the significant 88% discount, now is the perfect time to test whether this platform can enhance your business development efforts.